Hi! I’m Carli, and I’m Buttoned Up

I’m a fun, energetic Brand & Marketing Leader who’s passionate about helping good people do great business.

Before launching Buttoned Up Consulting, I spent nearly 20 years in the advertising industry—most recently as a Vice President at a top agency—where I led strategic marketing initiatives for clients across a wide range of industries and budgets.

I’ve seen firsthand what works, what doesn’t, and how to cut through the noise with smart, high-impact marketing that actually drives results.

Today, I serve as a plug-in marketing partner for small to mid-sized businesses that want senior-level expertise—without the cost or complexity of a big agency. I seamlessly integrate into your team: deeply invested, highly responsive, and relentlessly focused on your success.

Clients work with me because I make things happen. I bring structure where there’s chaos, strategy where there’s guesswork, and momentum where things have stalled. The result? Smart marketing that moves your business forward—and a partner you’ll always have when needed.

We’re Probably a Perfect Match

  • The Nurturer: Lives to elevate and take care of others. They are deeply empathetic. Other people’s lives become as important to them as their own.

    The Warrior: Thrives on gathering people and leading them from Point A to Point B.

  • ESFJ: Extraverted, Observant, Feeling, and Judging personality traits. They are attentive and people-focused, and they enjoy taking part in their social community. Their achievements are guided by decisive values, and they willingly offer guidance to others.

  • Air: clear, logical, orderly, admires accuracy

    https://www.tetramap.com/what-is-tetramap/

  • Empathy, Consistency, Positivity, Woo, Discipline.

  • Fairness, Social intelligence, leadership, honesty, and gratitude

    https://www.viacharacter.org/character-strengths

  • Conscientiousness Dimension: Perfectionist, diplomatic, systematic, courteous, high standards.

  • Google AdWords Certified

    Agency Agile trained

    Completed DE&I “Courageous Conversation” Program

    Cleveland Bridge Builders, Class of 2021

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